Ayrshire butcher reveals ‘world’s largest’ square sausage slice to mark first National Square Sausage Day 

Today, 25 March, is the first National Square Sausage Day, and to celebrate an Ayrshire butcher has created a giant square sausage.

Published 25th Mar 2024
Updated 24 th Mar 2024

Ayrshire butcher We hae meat has created the ‘world’s largest’ square sausage slice to mark the inaugural National Square Sausage Day on 25 March.

The giant square sausage slice – believed to be the largest ever produced – spans an impressive 30cm x 40cm, 25 times bigger than an average slice, and weighs in at 2.275KG.

We hae meat teamed up with the Edinburgh-based Breadwinner Bakery who produced a colossal morning roll to fit the enormous sausage.

Jamie (aged 8), Daisy (aged 8) and Leo (aged 9) from Dailly Primary School’s P4/5 class provided helping hands for the finishing touches, adding dollops of tomato and brown sauce.

Craig Chalmers, commercial manager of We hae meat said: “We produce more than 21 million slices of square sausage every year, but we wanted to challenge ourselves to do something really special to commemorate the first ever National Square Sausage Day.

“It’s been fantastic to see the enthusiasm for Scotland’s beloved square sausage since we announced the national day.

"Today, we’re inviting square sausage lovers in Scotland and beyond to join in the festivities by enjoying a square sausage breakfast, lunch or dinner.”

Pupil Jamie described the experience as “amazing,” saying, “The square sausage and the roll were huge – it was so much fun getting to be here to see it, and I know my friends at school are going to be really jealous!”

Pictured with the enormous square sausage, in its roll produced by The Breadwinner Bakery, are Jamie (8), Daisy (8) and Leo (9) from Dailly Primary School’s P4 & 5 class.

Established in 2007, We hae meat is a family business that prides itself with a commitment to quality and traditional flavours, producing more than 21 million slices of square sausage a year.

The farm-to-fork business is inviting families across Scotland to join in the celebration of the square sausage which, because it is thinner than a link sausage, takes less time and energy to cook, making it a more convenient and less energy-intensive alternative.

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To mark the national day, We hae meat is also donating square sausage meals to the Dailly Community Pantry and all pupils and staff at Dailly Primary School, as well as sharing tips on social media on the best ways to cook and serve a slice.

We hae meat offers a skinny range, containing up to 75 per cent less fat and 45 per cent fewer calories than its standard range, offering a healthier alternative. For chippy lovers it also offers a ‘chippy-style’ range.

We hae meat’s full range is available in major grocery retailers across Scotland, including Tesco, Morrisons, Asda, Co-Op and Iceland.

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We Hae Meat Ltd, Girvan, UK
We Hae Meat Ltd, Girvan, UK, KA26 9RE
Known for cake making, experimental jam recipes, Champagne, whisky and gin drinking (and the inability to cook Gnocchi), Rosalind is the Food and Drink Editor and whisky writer for The Scotsman, as well as hosting Scran, The Scotsman's food and drink podcast.
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