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Cheese lovers are in for a treat as supermarket announces launch of cheddar cheese Easter eggs

Supermarket chain Sainsbury's are hoping to offer cheese fans a savoury alternative this Easter with the launch of  a giant egg made entirely from creamy cheddar cheese. 

Published: March 12, 2019
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Available to buy from Sainsbury’s stores across the country early next month, the Cheesalicious Easter Egg is described as the "perfect alternative Easter gift for those who favour savoury over sweet".

Made from cheddar using milk from Lancashire farms, the ‘cheester’ egg is designed to be a "show-stopping cheeseboard centre piece" for the family to enjoy over the Easter weekend.

The gift pack comes with oatcakes for spreading slices of the cheese egg on, and a chutney to pair it with.

Emma Garvey, cheese buyer for Sainsbury’s, said: “We’re always looking for new and unique products to offer to our customers, especially during gifting periods throughout the year when people are on the lookout for something special to give their loved ones.

"The Cheesalicious Easter Egg seemed like an obvious and exciting choice to expand our Easter egg offering and cater to cheese aficionados nationwide. The egg is truly delicious and we can’t wait to see the response from our customers.”

The Cheesalicious Easter Egg pack from Butlers Farmhouse Cheeses is priced at £5,  contains 120g of cheddar cheese, one packet of oatcakes, and one sachet of chutney, and will be available to buy from Sainsbury’s stores from 10th April.

Winners of The Gin Cooperative Awards 2023 revealed - including Scotland's smallest distillery

Driven by a passion for all things drinks-related, Sean writes for The Scotsman extensively on the subject. He can also sometimes be found behind the bar at the world famous Potstill bar in Glasgow where he continues to enhance his whisky knowledge built up over 10 years advising customers from all over the world on the wonders of our national drink. Recently, his first book was published. Dubbed Gin Galore, it explores Scotland's best gins and the stories behind those that make them.

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