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Students create emotional Johnnie Walker ad that will have you in tears

With over 3.4 million views on Youtube the wonderful Johnnie Walker branded short film has taken the internet by storm.

Published: January 8, 2016
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Simply entitled 'Brothers', the ad was created by a pair of young German students and aspiring commercial directors named Dorian Lebherz and Daniel Titz.

The pair, who spoke to brandchannel.com about the ad said: "We wanted to tell a story that captures the audience emotionally in a very short period of time. We came about the idea to tell the journey of two brothers who return to the places of their youth for one last time.

"We love to connect emotional storytelling with cinematic imagery. The brand Johnnie Walker which originates in the breathtaking beauty of the Scottish countryside naturally found its place in the story without appearing insincere."

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Perhaps most interestingly, they made the ad without Diageo's - owner's of the Johnnie Walker brand - knowledge.

When asked if Diageo had been in touch they replied: "We did not get in touch with Johnnie Walker yet. But we’re guessing that they have discovered it by now."

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When we watched it, we choked up quicker than the opening montage from UP.

There's not much more to be said, so click play on the above picture or the video below and have some hankies ready.

Oh, and be sure to have your brother's - or those you consider close enough to call brothers - phone number on speed dial for when it finishes.

Driven by a passion for all things drinks-related, Sean writes for The Scotsman extensively on the subject. He can also sometimes be found behind the bar at the world famous Potstill bar in Glasgow where he continues to enhance his whisky knowledge built up over 10 years advising customers from all over the world on the wonders of our national drink. Recently, his first book was published. Dubbed Gin Galore, it explores Scotland's best gins and the stories behind those that make them.

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