Following the success of the Greggs' sausage roll earlier this year, the high street bakery has just announced it is set to add another mystery plant-based item to its menu.

Greggs has announced that it has another profit-boosting vegan launch lined up for January 2020, though hasn’t yet revealed what it will be.

Months of speculation has proceeded Greggs’ confirmation of a new product this week: “The rumours are true,” said a statement, “We can’t wait to reveal more about the launch and how we will be adding to our vegan menu.”

Though speculation is rife, it is likely be using Quorn, a popular choice of manufacturer for fast food outlets when it comes to vegan food in Britain; and pastry.

The vegan sausage roll became one of Greggs’ fastest-selling products of all time and remains in the top five on a daily basis. Any protests were washed away by people eager to cut-down on meat but still get their bakery fill.

Demand for vegan food is on the rise, Deliveroo noted recently that sales of plant-based food have shot up some 330 per cent in just two years.

 

About The Author

Sean Murphy

Driven by a passion for all things drinks-related, Sean writes for The Scotsman extensively on the subject. He can also sometimes be found behind the bar at the world famous Potstill bar in Glasgow where he continues to enhance his whisky knowledge built up over 10 years advising customers from all over the world on the wonders of our national drink. Recently, his first book was published. Dubbed Gin Galore, it explores Scotland's best gins and the stories behind those that make them.

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