Inspired by one of Scotland's most famous landmarks, Ben Lomond Gin has been created using botanicals foraged from the area surrounding the iconic peak -some of which include blackcurrants and rowan berries.
Housed in an eye-catching blue/purple bottle, which is inspired by the colours of the local heather in bloom, Ben Lomond Gin is a celebration of the unique flora, fauna and scenery of the Loch Lomond and Trossachs National Park.
The gin itself is London dry in style, but has added sweetness thanks to the blackcurrants and rowan berries.
The rowan tree, native to the UK and most commonly found in the Highlands of Scotland, is prominent in folklore and was thought to provide protection from enchantment.
Ancient Scots deemed rowan trees so sacred it was forbidden to cut off any part of the tree, except for religious ceremonies.
It is also known as the ‘traveller’s tree’ as it was said to prevent wayfarers from getting lost.
Colin Matthews, CEO of Loch Lomond Group, which produces Ben Lomond Gin, said: “We are extremely proud of our new Ben Lomond Gin.
"We spent a long time perfecting our recipe and crafting something unique for gin lovers to discover and enjoy. Loch Lomond and The Trossachs is renowned as one of most beautiful landscapes in the UK and our gin is inspired by this stunning area.
“From a business point of view, Ben Lomond Premium Gin is a logical extension of our portfolio of award-winning spirits.
"The gin trend shows no sign of abating across the UK and international markets are also developing a taste for it with exports doubling over the last 10 years.
"We are expecting strong demand for our Ben Lomond Gin in many markets, especially those with traditional Scottish connections.”
To help protect the scenic countryside that inspired Ben Lomond Gin the brand has entered a partnership with leading conservation charity, the John Muir Trust.
The organisation, which is dedicated to protecting and managing wild land was named after John Muir, the Scottish-American naturalist credited with founding the national park movement in the US.
His legacy in turn paved the way for Scotland’s first national park, Loch Lomond and The Trossachs, where the foraged rowan berries in the gin grow wild.
Adam Pinder from the John Muir Trust said: “Ben Lomond Gin’s naturally occurring botanicals and exquisitely-designed bottle will help to showcase Scotland’s wonderful landscapes, while the financial support it is providing to the Trust will enable us to continue our very important job of protecting and conserving wild land across the UK.”
With a 43% ABV, Ben Lomond Gin is a vibrant and versatile spirit that can be enjoyed in a variety of serves including the signature perfect serve which includes Fever Tree tonic and a garnish of blackberries and a wedge of lime.
The gin, which will be available to buy from 10 June, has an RRP of £33.