Scotland's first official 'Tartan Army Pie' for Euro 2024 launched by prize family bakers

An award winning bakery known for their football pies has created an official Tartan Army pie ahead of Euro 2024.

Published 7th Jun 2024
Updated 7 th Jun 2024

One of the largest traditional craft bakeries in Scotland has kicked off this year’s European Football Championship by launching the country’s first official ‘Tartan Army Pie’.

Ayrshire-based Brownings the Bakers has released its latest savoury showstopper ahead of Scotland’s first match against Germany in the Euros on 14 June. 

Made with a traditional Scottish beef mince and tattie filling and a puff pastry top, Tartan Army Pies are now hitting the shelves across Scotland.

The Tartan Army Pies will be available from all 105 Aldi stores in Scotland, over 100 SPAR stores, selected Morrisons, as well as Brownings’ own six retail stores in Ayrshire. 

The Tartan Army pies will also be available online at on the bakery website, with UK-wide delivery available in time for the big game.

Hungry football fans can now fuel up for the Euros and support Scotland’s national team by tucking in to the first official Tartan Army Pie throughout the summer and beyond. 

Brownings has already scored registered trademark status for its Tartan Army Pie and now hopes it will be as popular as its famous Kilmarnock Pie and Scotch Pie. 

The craft bakers currently hold the title of the Best Steak Pie in Scotland for its Kilmarnock Pie from the World Scotch Pie Championships.

The family firm has twice been named World Scotch Pie Champions for their Scotch Pie, as well as British and Scottish Baker of the Year. 

John Gall, Managing Director of Brownings the Bakers, said: “We’re really proud to be kicking off this year’s Euros with the launch of Scotland’s first official Tartan Army Pie.

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“We wanted to create a showstopping pie that not only reflects the quality and heritage of our family craft bakers, but something that the nation could take to its heart as we support our national football team this summer.

“Our Tartan Army Pie has a traditional Scottish beef mince and tattie filling and delicious puff pastry top, which we hope will appeal to football fans and pie lovers across Scotland.”

tartan army pie

Established in 1945, Brownings already has a strong link with Scottish football due to its award-winning Kilmarnock Pie.

The company also sponsored Kilmarnock Football Club for three seasons. Despite being a ‘Kilmarnock’ Pie, Brownings’ famous pie is loved by football and pie fans across the country.

Brownings’ Tartan Army Pies will hit shelves from Tuesday 11th June, and will be available from Aldi Scotland, selected SPAR and Morrisons, Brownings shops and online at www.browningsbakers.com

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For people looking for a vegetarian alternative, Brownings also make a popular macaroni pie, which is also widely available throughout the Euros. 

Brownings The Bakers Ltd, Munro Place, Kilmarnock, UK
Brownings The Bakers Ltd, Munro Place, Kilmarnock, UK, KA1 2NP
Known for cake making, experimental jam recipes, Champagne, whisky and gin drinking (and the inability to cook Gnocchi), Rosalind is the Food and Drink Editor and whisky writer for The Scotsman, as well as hosting Scran, The Scotsman's food and drink podcast.
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