One perfect swing could land a lucky golfer a year’s supply of beer, thanks to a new challenge launched by Innis & Gunn to mark their partnership with the Genesis Scottish Open.
The Edinburgh-based brewery has teed up the ‘Hole in Gunn’ challenge for Pro-Am Day, where any player landing a hole-in-one will walk away with 12 months of award-winning beer from one of Scotland’s best-loved brewers.
The challenge kicks off Innis & Gunn’s new role as Official Beer Partner for the tournament, with the brand expecting to serve more than 30,000 pints across the course of the event.
Well-known names confirmed to take part in the Pro-Am include Gary Woodland former US Open Champion and former Open Champion Francesco Molinari, with more sporting and celebrity participants set to be announced in the coming days. But it’s not just the players who can get lucky.
To celebrate the partnership, Innis & Gunn is also offering fans the chance to win a pair of tickets to Sunday’s final round of the Scottish Open, one of the most in-demand days of the summer.
All you have to do is buy a pint at one of Innis & Gunn’s three Taprooms in Glasgow and Edinburgh from Monday July 7, and you’ll be automatically entered into the prize draw.
The Genesis Scottish Open partnership is the latest addition to Innis & Gunn’s growing portfolio of major cultural and sporting partnerships, which already includes The Fringe, The Royal Edinburgh Military Tattoo, The Royal Highland Show, Celtic Connections, and Belladrum Tartan Heart Festival.
Dougal Sharp, founder and master brewer at Innis & Gunn, said: “The Genesis Scottish Open is one of the biggest dates in Scotland’s sporting calendar, and we’re proud to be on board as Official Beer Partner.
“At Innis & Gunn, we’re all about raising the bar, whether that’s in the glass or out on the course. The ‘Hole in Gunn’ challenge is our way of adding a bit of fun and flavour to the action, and rewarding the kind of precision we can all raise a pint to.
"We’ll be bringing the full Innis & Gunn experience to the tournament: great beer, great energy and a celebration of world-class talent right here in Scotland.”
The Genesis Scottish Open takes place from 10–13 July at The Renaissance Club in East Lothian, with the Pro Am taking place on 9 July.
