Scotchwhisky.com, the authoritative online resource which highlights daily news, interviews and features from the world of Scotch whisky, announced the closure on its website and social media channels on Monday morning.
A post by editor Becky Paskin and contributing editors Dave Broom and Richard Woodard read: "It’s with heavy hearts and much sadness that we announce the imminent closure of Scotchwhisky.com.
"The fact is that, no matter how great the site is – and all of us are immensely proud of what we have achieved – and despite the huge efforts of the people involved in every aspect of its running, from its backers to the backroom staff and designers, to all our wonderful writers, it became clear that this model simply was not financially sustainable."
Fans flocked to Facebook and Twitter to thank the staff for their efforts and exclaim their sadness at the loss of the site.
One fan wrote: "So sorry to hear this news. Thank you for all your efforts and keeping the community well informed over the years."
While another added: "Well this sucks. Scotchwhisky.com's coverage is superb, and their articles are always well researched and a good read."
The Scotchwhisky.com team did state that "another home" would be found for all of the content on the site and for "new and updated coverage of the world of whisky".
They added: "This compelling story will continue to be told, but not here.
"We would like to take this opportunity to thank everyone involved in the site, and most of all our loyal readers, who have kept us on our toes and driven our ambition to improve day after day."
The website has proved hugely popular since its inception in 2015, with ongoing columns from the likes of "the Professor" and the "Whisky Virgin", and articles, reviews and features from Becky, Dave and Richard, as well as a range of top guest contributors, providing detailed and insightful coverage from every facet of the industry.
