The frozen food specialists are selling pine tree-flavoured snacks as part of their Christmas range for £1 a bag.
Christmas tree flavour crisps? Why Iceland, why? pic.twitter.com/OVPwwVWoq8
— Bethany Smith (@bethanyasmith42) September 28, 2018
The new flavour is part of a new luxury range of hand-cooked snacks that also includes other seasonal specials such as Pigs in Blankets flavour crisps.
The pine salt flavoured snacks could rival last year's limited edition candy cane flavoured offering from Tesco.
Commenting on Reddit one user wrote: "I'll admit I'm tempted, it's one of those morbid curiosities. I think I'll see how much they cost."
In response to the post, another jokingly asked if they'll taste like "dusty plastic and last year's disappointment".