The Scotch Malt Whisky Society (SMWS) is encouraging whisky enthusiasts to take their love for a dram online through a series of digital initiatives.

The Society is bringing its community of whisky lovers together with home tastings and online masterclasses.

An online ‘Members’ Room’ has been set up to recreate the experience of visiting of visiting a SMWS venue in person. Here whisky fans can meet up virtually to enjoy a dram, share their experiences and participate in a series of online tastings.

The Society’s online shop is also open for home deliveries to allow Society-inspired tastings to take place in homes across Scotland and beyond.

For non-members, it’s a perfect time to sign up for SMWS membership and become a part of their ‘all together unique’ virtual global community of over 27,000 members.

SMWS offers a print-at-home tasting mat, which can be downloaded here, to guide members through their unique selection of 12 flavour profiles.

The Society will be hosting virtual online tastings, for whisky friends to gather and enjoy their ever-changing range as they’re released. These tastings and tutorials will give members the opportunity to learn about their selection of wonderful whiskies in the online company of like-minded individuals.

As well as their multi-award winning magazine, Unfiltered, offering members unparalleled access to every corner of the whisky world, SMWS produces a range of rich content, including the Whisky Talk podcast which explores the people and the stories behind the drams.

David Ridley, MD and Chief Member Champion of The Scotch Malt Whisky Society, said: “We don’t anticipate any issues right now with online orders and deliveries and we’re looking at how we can continue to bring members together in an online environment to share their love of Society whisky and good company.

“Look after each other, and if you’re stuck at home, at least make sure you’re well stocked with Society whisky to see you, your friends and families through. We look forward to seeing you online.”

 

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